Gain in-depth insights into all Google ranking factors, including the latest updates.
Acquire comprehensive knowledge of how Google operates and determines the ranking of websites.
SEO Course in Lahore
Online success relies on SEO and SEM. Together with WordPress, the world’s most popular content management system, you have powerful tools for improving your online presence. SEO/SEM with WordPress from Tech Era is your path to acquiring these essential skills.
Course Highlights:
Understanding SEO/SEM
Difference between SEO and SEM:
- Search engine optimization keywords.
- Improve search engine rankings.
- Search Engine Optimisation with WordPress
Optimise WordPress for SEO:
- Page content, titles, and headings are optimized.
- SEO extensions integration.
- Best SEO Practises
Black-hat vs. white-hat SEO.
- Mobile/responsive design optimisation.
- The URL structure and site navigation are SEO-friendly.
- Making Interesting Content
Making high-quality, SEO-optimized content:
- SEO uses images, videos, and infographics.
- WordPress content marketing and blogging.
- Link Building and Backlinking
SEO backlinks’ importance:
- Strategies for ethical linkage.
- Identifying and deleting bad links.
- Google Ads/Search Engine Marketing
Planning Google Ads campaigns:
- Keyword and ad targeting research.
- Budgeting and ad tracking.
- Analytics, efficiency measures
WordPress-Google Analytics connection.
- Website traffic and user behaviour monitoring.
- Data interpretation for SEO/SEM decisions.
- SEO Local, WordPress
Search engine optimization for local results.
- WordPress-Google My Business connection.
- Online review and reputation management.
- Who Should Attend?
Digital marketing and SEO/SEM experts.
- Website owners and WordPress users looking to boost visibility.
- Learn SEO best practices for content developers.
- Entrepreneurs seeking growth through SEO/SEM.
- Certification: Tech Era’s SEO/SEM with WordPress certification verifies your WordPress SEO and SEM knowledge, improving your digital marketing employment prospects.
Why choose tech era?
- Learn from SEO, SEM, and WordPress experts.
- Try out WordPress exercises and assignments.
- Meet other researchers and digital marketers.
- Get career coaching and job placement help.
- If you’re a digital marketer or WordPress enthusiast looking to improve your SEO and SEM skills, join Tech Era. Improve your online presence with us!